Training in social media requires different approaches for different people.

For some it’s overcoming a fear of the unknown. For others it’s building on an interest and hobby and honing those skill for the corporate world.

In Vietnam assistance is often needed to draw a line between aggressive marketing and outright spamming.

How can social media assist your business?

How could it damage your business?

It’s easy to see its importance to marketing but how does it affect human resources and training?

If your marketing department is using social media to promote your oganisation, what about everyone else?  Are they missing a trick that might provide transparency?  Is your most junior employee, with the iPhone in their pocket, one of the biggest risks to company reputation?

Find out how to use social media.  Find out the full extent of how it can benefit you.  Discuss how to govern it and how to keep an eye on your on-line reputation.

Weigh up the fact that while you have a potentially louder voice than ever before – so do your customers.